The Program for Monday, September 19, 2005
Posted by Administrator on September 19th, 2005
September 19, 2005: Types of corporate weblogs
Building blogging communities
- Elizabeth Albrycht - Blogs: Foundational tools for community network building
- Niall Cook - Blogging for our brand: Building a business blogging community for Hill & Knowlton
- Invited Paper | Nancy White & Lee LeFever - Surprising partners: Adding blogs to an existing non-profit community
Business blogs around the world
- Italo Vignoli - Growing a PR blog in a different language
CEO blogs
- Jeneane Sessum - Adding your voice to the conversation — Why CEOs should blog
- Dave Taylor - Why CEOs shouldn’t blog
External corporate blogs
- John Cass - Interacting with customers through corporate blogging
- Robb Hecht - The Freakonomics Blog-PR Machine interview
- Ryan May - Small company? Better blog!
Fake blogs
- Dave Taylor - Fake blogs: New marketing channel or really bad idea?
Internal blogs
- Matias Fernandez Dutto - How to design powerful conversations that open possibilities for action and colaboration with blogs
Product blogs
- Jeff Hardison: Opening a product’s hood through blogs - Podcast interview with Jud Branam, Hass MS&L, PR counselor behind GM’s FastLane product blog
{ tags: prblogweek, pr, public+relations, blogging, business, communication, online, events, conferences }