Global PR Blog Week 2.0

September 19-23, 2005 :: Public Relations and Business Communications in the Age of Blogs

2.0 Archives
1.0 Archives
- Global PR Blog Week 1.0, 2004
Resources
- The NewPR Wiki
- PRBlogs.org

About
- The Global PR Blog Week is an online event focused on how new communications technologies are changing public relations and business communication.
RSS & E-mail Updates
Meta

The Program for Wednesday, September 21, 2005

Posted by Administrator on September 21st, 2005

Tools & Trends

Sally Falkow - RSS, online PR and brand perception
Jon Froda & Jesper Bindslev - Goodbye Bounded Entity! How Employee Blogging Transcends and Alters Organisational Boundaries
Shel Holtz - Blogs and press releases
Tom Murphy - Pragmatic Public Relations
Lindsay Olson - Blogging and recruiting: How one recruiter is looking at blogging and PR bloggers for job placement
Jeremy Pepper - PR, blogging, and the New PR Meme
Michael Terpin - Live 8 Case Study: How to leverage traditional media and viral messaging to create a blogosphere phenomenon

Customer Generated Marketing

Joël Céré - Consumer Generated: from Mayhem to Marketing. Why WOM is back on marketers’ agenda and how to make it work for their brands.

Transparency & Ethics

Elizabeth Albrycht - Is transparency the key to improving PR’s reputation?
Philip Young - Why ethical PR bloggers can’t tell the truth

(Updated September 21, 2005)

This entry was posted on Wednesday, September 21st, 2005 at 12:38 pm and is filed under PR Blog Week 2.0, September 21, 2005. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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