July 13, 2004
Robert Scoble interviewed on Corporate Blogging
Microsoft's Robert Scoble — the Scobelizer — is very much at the coal face when it comes to blogging in a corporate environment. In this interview he draws on his experience, at Microsoft and before, to provide some real insights... (more)Author: Trevor Cook | Jul 13, 04 | Permalink
| 4 comments
Category: @ Trevor Cook | Topic 2 Corporate Blogging
July 12, 2004
Re-thinking PR
Each new technology re-shapes our world. The great historian Braudel said that France was created by the railroad, as was the USA. Telephones destroyed distance even more. Radio created the idea of the ‘audience at home’. TV created, or accelerated... (more)Author: Trevor Cook | Jul 12, 04 | Permalink
| 7 comments
Category: @ Trevor Cook | Topic 1 PR and Participatory Journalism
July 02, 2004
Trevor Cook
Why do you blog? Blogging has quickly becomes part of the way I interact with the world – the way I learn, voice my opinion, meet new people and stay in contact. It's particularly useful for people who need a... (more)Author: Trevor Cook | Jul 2, 04 | Permalink
| 3 comments
Category: @ Trevor Cook | Participants' thoughts
July 01, 2004
Let us know who you are
I've had a few people email me and tell me they will be watching with interest and commenting during the "Week". If you are one of these very welcome visitors, why not put a comment on this post and let... (more)Author: Trevor Cook | Jul 1, 04 | Permalink
| 6 comments
Category: @ Trevor Cook | Announcements
June 28, 2004
Welcome
Blogging is shaping up to be one of the most important developments in media and PR for a very long-time. For millions of people around the world, blogging is their first opportunity to report and comment on matters of importance... (more)Author: Trevor Cook | Jun 28, 04 | Permalink
| 3 comments
Category: @ Trevor Cook | Orientation
- About
- The Global PR Blog Week 1.0 is an online event that will engage PR, marketing and business bloggers from around the globe in a discussion about blogging and communications. The event is scheduled for July 12 - 16, 2004.
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