Bloggers Beat the Press on Big Yahoo! Story
The practice of public relations is adapting as journalism changes and amateurs join the party - a trend called participatory journalism. Bloggers, which number three million strong according to some estimates, now have all the tools they need to break and spread news well before the pros do. Tonight, as we get ready to launch our event with an examination of this important trend, I present Exhibit A...
As I write this post, word is quickly spreading throughout the blogosphere that Yahoo! has quietly acquired Oddpost, a popular email provider. So far, none of the major news outlets have covered this story. This will probably change over the weekend. I will keep an eye on Google News to see when and how the press pick up on this story and will keep you posted.
Author: Steve Rubel | Jul 9, 04 | Permalink
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Category: @ Steve Rubel
- About
- The Global PR Blog Week 1.0 is an online event that will engage PR, marketing and business bloggers from around the globe in a discussion about blogging and communications. The event is scheduled for July 12 - 16, 2004.
- Links
- The New PR Wiki
- Recent Entries
- Looking forward to 2.0
- Site Statistics and Trends
- A participant’s final thoughts
- Traditional PR is dead - Long Live DIY PR
- Quiet is the new loud
- Recent Comments
- Rick Barry on A Very Brief Look at Blogging for the Uninitiated Executive
- George Mc Quade on The Battle Over PR
- Duncan Adams on Robert Scoble interviewed on Corporate Blogging
- Kevin O'Keefe on How to launch a corporate blog for a professional services organization
- William Luu on Site Statistics and Trends
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