Steve Rubel
Steve Rubel is a PR strategist with more than 10 years of public relations, marketing, journalism and communications experience. He currently serves as Vice President, Client Services at CooperKatz & Company, a mid-size PR firm in midtown New York City.
Rubel evangelizes the application of Weblogs and RSS in traditional public relations campaigns. He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
During his career, Rubel has managed PR campaigns across a range of industries for B2B and consumer clients, including CMP Media, the Carrier Corporation, WeatherBug, Invest Northern Ireland, Canon, IDC, the Association of National Advertisers, France Telecom, internet.com, Powerade and Otis Elevator, among others. While with CooperKatz, he developed the Ziff Davis Internet/ExtremeTech America’s Fastest Geek campaign, which took home a Silver Sabre Award.
Rubel can be reached at 212-455-8085 or via email at srubel (at) cooperkatz.com.
Author: Steve Rubel | Jul 9, 04 | Permalink
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Category: @ Steve Rubel | Participants' bio
- About
- The Global PR Blog Week 1.0 is an online event that will engage PR, marketing and business bloggers from around the globe in a discussion about blogging and communications. The event is scheduled for July 12 - 16, 2004.
- Links
- The New PR Wiki
- Recent Entries
- Looking forward to 2.0
- Site Statistics and Trends
- A participant’s final thoughts
- Traditional PR is dead - Long Live DIY PR
- Quiet is the new loud
- Recent Comments
- Rick Barry on A Very Brief Look at Blogging for the Uninitiated Executive
- George Mc Quade on The Battle Over PR
- Duncan Adams on Robert Scoble interviewed on Corporate Blogging
- Kevin O'Keefe on How to launch a corporate blog for a professional services organization
- William Luu on Site Statistics and Trends
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